Now with the help of artificial intelligence and facial recognition technology, jaywalkers will not only be publicly named and shamed, they will be notified of their wrongdoing via instant messaging – along with the fine.

Intellifusion, a Shenzhen-based AI firm that provides technology to the city’s police to display the faces of jaywalkers on large LED screens at intersections, is now talking with local mobile phone carriers and social media platforms such as WeChat and Sina Weibo to develop a system where offenders will receive personal text messages as soon as they violate the rules, according to Wang Jun, the company’s director of marketing solutions.