Primetime Jan. 6 hearing drew more viewers than any other Trump-era hearing

The Trump era drew many eyeballs around a slew of high-drama political hearings, but last week’s Jan. 6 hearing has nearly topped them all.

The big picture: The Jan. 6 committee tried hard to grab America’s fleeting attention by holding the hearing in primetime and by enlisting a former network news exec in the production…

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By the numbers: The hearing last week nearly doubled the TV audience of the first three games of the ongoing NBA Finals, which averaged nearly 12 million viewers on ABC, per Nielsen.

Major Trump-era hearings also drew high engagement compared to other national TV events. The final games of the 2021 World Series and the NBA finals drew 11.7 million and 9.91 million viewers, respectively, while the Brett Kavanaugh and James Comey hearings drew around 20 million viewers each.

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