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Excerpt Business Insider businessinsider.com

The button, which looks like a miniature pizza box, works by pairing with the Domino’s app over Bluetooth. Customers need to register their details — including their name, address, and their favorite order — and the pizza will be on its way every time they press the button, which is powered by technology company FLIC.

There’s also a “virtual” version of the button on the website and app, which is available from Monday.

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