“We try to think of flavors that other vodkas don’t have,” Martin Silver, President of Star Industries, maker of Georgi Vodka, told Yahoo! News. “I took my sales team out for breakfast to think of new flavor ideas. I asked them what they wanted to eat and they said pancakes and waffles. And we pretty much decided right then to give the waffle flavors a try.”
Georgi’s is offering a number of waffles flavors, including banana waffle and chocolate chip. The flavors join a collection of unique flavors under their brand, including bubble gum, coconut, candy cane, popcorn, mango and French Vanilla.