The food chain in action: MSNBC runs this for shock value but ostensibly as news, despite not even knowing what the fight was about; mega-site HuffPo picks it up, also for the shock value but adorns it with a perfunctory, politically safe, disapproving intro to give it some substance; your humble correspondent picks it up from them, also for shock value, and applies some nifty media meta-commentary sprinkled with a handful of “sure, it’s terrible, but you can’t look away” irony; and then you pick it up from me and e-mail it to all your friends with the subject heading, “DUDE — POPPED IN THE FACE!!!”, the shock value fully vindicated at last. Cycle of life, my friends. Now I know how O’Reilly feels. Click the image to watch.

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