Expectations for “The Marvels” opening weekend have been greatly lowered, going from an estimated $75-$80 million in projected ticket sales to just $60-$65 million. …

Due to declining projections, Marvel and its parent company, Disney, changed their marketing campaign to entice more would-be viewers. A new trailer that stressed the film’s connection to the “Avengers” franchise was released just before the premiere. The sneak peek also teased that Valkyrie, a fan-favorite character from “Thor,” would be in the movie.