Would anyone really care if cable news disappeared?

Obviously, some devoted viewers of cable news would notice if their channels disappeared. Its “being there” ability to report from disaster sites, war zones, polling precincts, political demonstrations and Cape Kennedy lift-offs is unmatched. Or is it? Broadcast networks do a decent job getting rain-lashed during hurricanes and they rarely have to resort to the filibustering that cable hosts engage in during lulls in the news. Likewise, Republican talking points would have to find a new means of transmission if Fox went missing and gullible Democrats would suffer if Joy Reid and Rachel Maddow and Chris Hayes weren’t around to dispense their political nostrums.

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Cable news exists and persists because as small as its audience is, it’s a highly profitable business. Pew Research estimates the three cable networks earn a combined $4 billion a year. But the median age of the cable news audience is in the 60s, as Jeremy Barr of the Washington Post noted, with the median age of MSNBC viewers clocking in at 68. For reasons that are personal, nobody has more reverence for the aged than I, but can we agree that cable news has devolved over time from a useful headline service (Ted Turner’s original vision at CNN) to a day-to-night eldercare operation? It’s one thing to tolerate cable news. It does, after all, keep people employed. But do we really want to continue to indulge an aged minority’s irrelevant obsession with who said what on cable news? Can’t somebody turn the damn thing off?

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