How to buy happiness

Raising positive emotions and lowering negative ones involve independent neurological processes, but few of us recognize the difference. All we know is that we didn’t have enough money, then we got more, and then we felt better. The (incorrect) lesson that money buys happiness, especially programmed into us early in life or when we are vulnerable, can be hard to shake. Over the rest of our lives, like Pavlov’s dogs, we figuratively salivate in anticipation of good feelings when the bell of money rings. But after a while, the good feelings don’t come, because there’s no more material deprivation to relieve. For the most part, remediating the small size of your TV screen or the low horsepower of your car has no effect on your unhappiness whatsoever. This is not to say that people who make more than six digits should stop working hard—earning success through work has been shown to bring happiness at all financial levels. But beyond a certain income, working harder simply to have more money to buy things is pointless, since we find that none of life’s biggest problems—which typically involve our relationships—are solved. Quite the contrary, as spending more time fruitlessly chasing well-being up the income curve often means spending less time on love.
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