The campaign was launched over the weekend by the Elizabethtown College Democrats, who say it aims to make students at the small and private liberal arts college in Pennsylvania more introspective about issues of race, especially in their predominantly white region of Lancaster County.

“Discussions about race are often perceived as being only open to people of color, but I think it is just as important for white people to partake in conversations about race,” Aileen Ida, president of the College Democrats, told The College Fix via email.

Ida said white people are continually allowing for a societal system of oppression to occur unless they work against it. The white puzzle piece pin represents racial struggles of all sorts.

“No matter how accepting someone is, that doesn’t stop them from being part of a system based on centuries of inequality,” she said, adding the campaign transcends politics.