Ted Cruz's strategy to win the middle by running right

“Let’s say you’re a Michigan auto worker. You’ve been a Democrat your whole life, your parents were Democrats your whole life, if you go in to vote, and the two candidates are neck-and-neck, they’re indistinguishable, what are you going to do? You vote Democrat. That’s your team, that’s your side. Why would you switch?

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“But what happened in 1980 was there was a sharp difference between the two, and millions of FDR Democrats—blue-collar, union members, working-class, gun owners, pro-life, strong national defense—millions of them said, Hey, those are my values. And even though for generations their families had been Democrats, they crossed over.

“So I’ll tell you the answer and look, when you talk about Massachusetts, you’ve got a lot of working-class men and women, a lot Irish and Italian—and I’m half Irish and Italian—working men and women. This election in 2016 needs to be a populist campaign on behalf of hard-working men and women of this country against the corruption of Washington.”

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