The advocacy group founded by the Rev. Al Sharpton, along with female civil-rights leaders, are launching the hunger strike – where groups of fasters will alternate days abstaining from food until Lynch is confirmed to replace Eric Holder at the Justice Department. Dubbed “Confirm Loretta Lynch Fast,” the new tactic is designed in the mold of civil rights leaders such as Martin Luther King Jr., Mahatma Gandhi and Cesar Chavez, organizers said.

“As long as the Senate refuses to take fifteen minutes to confirm someone for Attorney General that they have already confirmed twice for U.S. Attorney, [National Action Network] and our allies will do everything in our power to draw attention to this completely unfair and unnecessary delay to vote to confirm Loretta Lynch,” said Sharpton, who founded the National Action Network.

The group’s executive director, Janaye Ingram, added: “We stand with Loretta Lynch and are so in support of this cause that we are willing to sacrifice our daily meals to impress upon the U.S. Senate that it’s time to call a vote.”