That was the takeaway Sunday as Starbucks announced its employees would no longer be writing “Race Together” on millions of tall-, grande- and venti-size drinks. Although the week-long campaign was attacked online as a case of insincere corporatism, reaction in stores was far more muted, employees at several Washington locations said Sunday. Customers received their coffee orders same as always — saying “Thanks,” and little more.

“People never complained,” said Mimi Worku, 33, a Starbucks employee who thinks she wrote “Race Together” on hundreds of cups. “There was almost like no feedback at all. Just like, ‘Whatever.’ ”

At another D.C. Starbucks, one employee said she spoke with only two customers during the week about the “Race Together” campaign; they hadn’t heard of it until they entered the store and were curious what it was about. After hearing an explanation, they said, “Oh, okay,” the employee recalled. No discussion of race ensued.