Jeb's talk radio problem

So how will Jeb Bush engage with Limbaugh, who didn’t respond to multiple requests for comment, and talk radio in general?

“I wouldn’t say go kiss his big fat ring, you know, but certainly he could acknowledge Limbaugh’s role as an opinion leader, a major opinion leader, in the conservative movement,” said Mark Rozell, a professor of public policy at George Mason University who wrote an essay in 2013 titled “Right-wing talk shows turned White House blue.” “Somehow he has to strike the right balance without seeming obsequious.”

“I think it’s important to court him privately,” Republican strategist Matt Mackowiak said.

That should be done to try to set some ground rules, said Bill Cortese, another Republican strategist: “Look, we don’t care if you throw the fastball—just don’t throw it at our head, you know?”