Inspired by the U.S television programme Man vs Food, Paul, he claims to have the only restaurants in Britain providing an entire menu catering for food challenges. He has even bought the brand name Man vs Food Limited.

Twenty stone Mr Stevens, who runs Sizzle And Grill in Cardiff, South Wales, said: ‘We don’t think anything on our menu is weird – we just started to introduce a cow pie that the Dandy character Desperate Dan eats and we have a proper bowl which is two-foot in diameter.