State Department officials, including chief spokesman Philip J. Crowley and Assistant Secretary for Near Eastern Affairs Jeffrey Feltman, have gone on Al Jazeera more than a dozen times in the last month. Another recent guest was Sen. John F. Kerry (D-Mass.), chairman of the Senate Foreign Relations Committee.
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Al Jazeera is crucial because so many households in the Middle East turn to it in times of turmoil, said Dana Shell Smith, deputy assistant secretary for international media engagement, an office created last summer to reach out to such outlets.
“If we are not in the conversation, people will be speaking for us or about us,” said Shell Smith, who speaks Arabic. “We need to make sure we are out there speaking for ourselves.”
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