But although people have come to regard blatant sexual harassment as a problem, the consequences of subtle objectification are less well understood, Gervais said. She and her colleagues decided to investigate whether “sneaking a peek” at an opposite-sex workmate might affect that person’s job performance…
The results revealed that men’s scores were not affected whether or not they got an objectifying glance from a woman before the math test. But women whose male partners objectified them scored lower than those whose partners didn’t gaze at their bodies. The non-objectified women scored an average of 6 out of 12 questions correct, while objectified women scored an average of just under 5.
Studies have shown that when you remind people of a stereotype about their group — “Girls are bad at math” — their performance at that task actually does drop because of their anxiety over the stereotype. This phenomenon, called stereotype threat, likely played a role in the lowered math scores, Gervais said. The women who got the objectifying look were aware of it on some level, as they reported that their partner was more preoccupied with their looks than the women who weren’t ogled.
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