12 reasons Obama loses in 2012

1. Velma Hart Syndrome

Many of Barack Obama’s supporters “are exhausted.” Many defected in the midterms. Independents, suburban residents, college graduates, working-class voters, and even Hispanic voters shifted right. Exit poll analysis by National Journal shows “white voters not only strongly preferred Republican House and Senate candidates but also registered deep disappointment with President Obama’s performance.” Team Obama will focus heavily on minorities, the young, and women, but voter enthusiasm may be tempered by economic exhaustion. Good news for Team O? Velma liked the speech Tuesday night.

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2. The Obama Overexposure Effect

With counsel that he needs to get out more among the people to sell his message, voters may be turned off by the Obama Overexposure Effect. A Pew 2008 weekly survey showed, by a margin of 76 percent to 11 percent, respondents named Obama over Sen. John McCain as the candidate they heard about the most. Close to half said they heard too much about Obama. And by a slight but statistically significant margin, they then had a less favorable view of him. Before the 2012 campaign even kicks off, will Obama fatigue return?

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