I predicted this morning that No Pressure – Richard Curtis’s spectacularly ill-judged eco-propaganda movie for the 10:10 campaign – would prove a disastrous own goal for the green movement.

But what I could never have imagined was how quickly public disgust – even among greenies – would reach such a pitch that the campaigners would be compelled to withdraw it from the internet.

That, at any rate, is what they keep trying to do – cancelling it whenever it appears on You Tube, pulling it from their campaign website and so on.