New theory for weakness of Obama's messaging: Too many words, not enough images

“A lot of events there’s nothing that really defines the message or defines where he is,” said Scott Sforza, the former television producer who went on to become President Bush’s visual maestro.

Even news photographers who cover the president every day and travel on Air Force One with Obama said, in conversations with The Daily Caller, that they often can’t remember where they are on trips, because every event looks so similar…

As for the big events, Obama’s Cairo speech stands out to them as an enormous opportunity missed.

“The only way you knew he was not in room 450 of the Old Executive Office building was that the drape was red and not blue,” Caudill said. “How do you tell what he’s talking about when every speech is in front of blue drapes and flags? The bottom line is, the American people respond to imagery. And when that imagery is just a steady drum beat of blue drapes and flags, they’re going to stop listening at some point.”