What could go wrong?

At a rally Saturday at a massive retirement community in central Florida, Beck is planning to unveil what he has billed as a “big plan” for 2010, which is expected to involve the 9.12 Project, the group he started earlier this year and named for the day after the September 11, 2001 terrorist attacks, when he says the nation was unified.

“Coming this January, my whole approach changes on this program,” he hinted cryptically on his Wednesday show. “This next year is going to be critical and I think it’s going to change and I think we are going to set it right, at least set our course right. And if that means the Democrats or the Republicans are destroyed along the way, well, good. Good.”

He’s been hinting about a “big plan” for weeks. Marc Ambinder speculated last month that it might be a massive voter registration/GOTV drive; that may well be true given that the announcement’s taking place at The Villages, Florida’s most famous retirement community and ergo a symbol of a district where voter turnout is perennially high. And yet, there’s got to be more to it than just GOTV, doesn’t there? Telling people to go out and vote wouldn’t require a change in the “whole approach” of his show. Endorsing particular candidates and telling people to go out and vote for them would. Presumably he’s going to declare the launch of his very own PAC.

And if he does, given his nonchalance about the destruction of the GOP, then what? Let’s say his PAC endorses Rubio, who goes on to lose narrowly to Crist in the Florida primary. Will the PAC be indifferent in the general election? Or will it actually call on conservatives to stay home and not vote to protest the lack of a true small-government choice among the two candidates? This is what I mean when I say that, theoretically at least, he’s on a collision course with Limbaugh. As much as Rush hates RINOs, he’s made it perfectly clear that he’s prepared to elect them and accept half a loaf instead of none at all. Beck, it increasingly seems, is not. Which way, true believers?