My working theory about SLJ until today was that a production simply cannot be dull when he’s onscreen, but I was looking to bail after 90 seconds of this one. It’s hard to sit through a political vid for more than a minute or two; it’s doubly hard when you disagree with the politics being pushed; put the whole thing in verse and make the joke obvious from the beginning on top of all that and there’s no way you won’t be grinding your teeth by the end. In fact, this is actually a satire of a satire, Jackson’s audio-book reading of the fake children’s bedtime story, “Go the F*** to Sleep.” (The book’s author wrote the script for this ad too.) If you loved this gag the first time, you’ll love it the second time, I guess. And that, in turn, will … influence your decision on the next presidential election? I guess? The bit with grandma and grandpa at the end is amusing, at least.
The punchline is that Jackson’s been open about why he supported O in 2008 and it had nothing to do with any of the policy choices he rattles off here in rhyme. Quote: “[Obama’s] message didn’t mean [bleep] to me.” Fair enough, but it means something to me. Wake the f*** up, America.
Update: An excellent point from the comments. I stand corrected:
“First-ever boring role”. Someone forgot about Mace Windu.