During an appearance on “The Breakfast Club,” a morning radio show on Urban/Hip Hop radio station Power 105.1 in New York, Hillary Clinton (D-NY)said she always carries hot sauce with her wherever she goes.
The radio hosts immediately responded with giggles and snorts of recognition. You see, the suggestion that she carries hot sauce in her purse was immediately recognized as the lowest form of pandering to the radio program’s African-American audience.
Beyoncé’s hit song “Formation” includes the lyric I keep hot sauce in my bag, swag. “Formation” is the song Beyoncé performed at the Super Bowl and has quickly become recognized as an anthem of Southern black culture and the “hot sauce in my bag” line is an oft-repeated lyric meant to represent the essence of that message.
The phrase has become an Internet meme:
The phrase appears on t-shirts:
Even tote bags:
So it’s not like the phrase is uncommon, obscure or unknown to the African-American community. It’s clear what Clinton was doing here and she was immediately called out on it.
One of the show’s co-host’s, Charlamagne Tha God said to her, “now listen, I want you to know that people are going to see this and say, ‘She’s pandering to black people,’”
Clinton’s response: “Okay, is it working?”
The pandering is strong with this one.
In the annals of American politics there’s surely a cross-referenced chapter on pandering and shamelessness. Hillary CLinton’s “Okay, is it working” may deserve its own volume.
By the way, if the general response from African-Americans on Twitter is any indication, no, Madame Secretary, it’s not working.
— Alex Grant (@_alexmgrant) April 18, 2016
why do we need to know that Hilary Clinton likes hot sauce, played dominoes in Harlem and rode the train? Black Votes Matter.
— omen (@omen) April 18, 2016