Why is a beermaker publicly delving into politics, you might ask? It seems like a bone-head move, to paraphrase Joe Biden, but here we are. Boston Beer Company, brewers of Sam Adams beer, are dedicating a new brew to liberal Supreme Court Justice Ruth Bader Ginsburg and are also supporting the ACLU at the same time.
The roll-out for the new brew will come during an annual non-profit event to support female brewers and beer-industry workers. Called a “pink boots release”, the beer has been named When There Are Nine, a reference to a Bader-Ginsburg quote. When asked when there will be enough women on the Supreme Court, the Notorious RBG replied, “When there are nine.”
Ugh. This is the worst kind of liberal feminist rigidity. Old school liberal feminists like Bader Ginsburg turned off a large segment of American women with their assumption that all women are liberal. Her response to the number of women that should be on the Supreme Court is a good example of their tone-deaf overreach that is so often voiced. She’s saying all the justices should be women. That is no more reasonable than an all-male Supreme Court.
The brewers toyed with the idea of naming the Belgian Brut IPA “Brut Bader Ginsburg” but that was nixed by the company’s lawyers.
Boston Beer Co. will release next week “When There Are Nine,” a Belgian Brut IPA dedicated to the jurist and liberal rock star, according to a Thursday report in the Boston Globe.
The title is “inspired by her famous response to the question ‘When will there be enough women on the Supreme Court?’” the company wrote at an Eventbrite page announcing the launch.
“(We wanted to name it Brut Bader Ginsburg but our legal team, uh, dissented),” the brewer joked.
The support for the ACLU angle comes in thanks to Bader Ginsburg’s physical workout routine. She planks and recently an event was held outside the Supreme Court to celebrate her 86th birthday. A #Resistance group called for fans of the Justice to gather and plank in honor of her birthday. So, this planking event falls in line with the birthday event. Earlier in her career, Bader Ginsburg founded the ACLU’s Women’s Right Project.
All of this is fine, I guess if you are a beer drinker who leans liberal and lionizes RBG, as so many leftist women do. It’s a bit odd, though, because just last year Sam Adams was on the receiving end of boycott threats for being in the tank for President Trump’s tax reforms. Even the Mayor of Somerville got in on the action.
Despite paying homage to Justice Ginsburg, Sam Adams got boycott threats last year from the left side of the spectrum.
Somerville Mayor Joseph Curtatone swore in August “I will never drink Sam Adam’s beer again!” after learning that Boston Beer Co. founder Jim Koch had praised President Trump’s tax-cut plan as allowing his firm to compete with foreign breweries fairly.
“We need to hold these complicit profiteers of Trump’s white nationalist agenda accountable!” the mayor wrote then.
On International Women’s Day, the brewery tweeted out support for women in the brewing industry.
Introducing some of the women who brew our beer, with their latest brew – a Belgian Brut IPA, designed by our female brewers to support Pink Boots Society. We’re honoring the role that women play in our industry, join the movement. #InternationalWomensDay pic.twitter.com/k0ssB4MLSq
— Beer Commercial Champions! (@SamuelAdamsBeer) March 8, 2019
The brewery will donate five dollars from each ticket sold and one dollar from each When There Are Nine beer sold to the Pink Boot Society.
The act of naming a beer after politicians is not common. Lately, it has been a one-sided action, that’s for sure. It’s all about #TheResistance, baby.
Ginsburg is one of few politicians to get a beer named after her in good faith. In 2017 Six female brewers in Denver, Colorado, created a beer to protest Donald Trump’s inauguration as the 45th President of the United States.
In fact, Trump has often been the subject of beer-based protests. Later that year, Brewdog partnered with environmental charity 10:10 Climate Action to “raise awareness and spark debate” on global warming, principally Trump’s lukewarm attitude to climate change research, and launched a beer called Make Earth Great Again.
The saison — which is fermented at a higher temperature than other beer styles — contains ingredients sourced from areas most impacted by global warming, including water from the Arctic ice caps, and Arctic cloudberries.
Can’t we keep politics out of a few things in life? I don’t see the point of this politically-motivated action. Perhaps it is to repent for the owner’s favorable view of a tax policy that supports businesses. If a historically important woman is to be honored during a “pink boots” event, there are hundreds of American women from which to choose. The brewery should stick to honoring women outside of the political arena instead of turning off one side of the aisle to appease the other. Conservatives boycott, too. In employing that tactic, there is true bipartisanship.