Project Veritas: Google is working to create 'fairness' through algorithms

Project Veritas has released a new video featuring an interview with an anonymous “Google Insider” who has come forward to reveal how Google is working to create “fairness” online through the use of machine learning.

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“Fairness is a dog whistle. It does not mean what you think that it means and you have to apply doublethink in order to understand what they’re really saying,” the Insider tells Project Veritas founder James O’Keefe. He adds, “What they’re really saying about fairness is that they have to manipulate their search results so it gives them the political agenda that they want.”

O’Keefe uses autocomplete as an example, showing that typing “Men can” into Google search yields suggestions like “Men can have babies” and “Men can get pregnant.” The Insider says these are selected because they are the things most people are searching for on Google, rather they are suggestions that have been trained into the algorithm that are in keeping with a particular political outlook. Later, O’Keefe notes that typing “Hillary Clinton’s emails” into the search bar yields no suggestions, despite the fact that this has been a popular search term over the past several years.

Of course, Google’s recommendations aren’t necessarily the same as its actual search results. But later in this clip, the Insider suggests there has been a recent effort to clamp down on conservative YouTube channels, including Prager U, Dave Rubin, and Steven Crowder both to demonetize them and to make them less likely to appear in search results. Something similar seems to have happened to Benjamin Boyce, who I wrote about last week. Boyce had dozens of his videos partially demonetized and, at the same time, it appears his clips critical of Evergreen State College no longer turn up in Google’s video search results.

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Project Veritas has also received documents describing the concept behind the algorithm known as “ML Fairness” (machine language fairness). He reads a couple of selections from those documents including this: “In some cases it may be appropriate to take no action if the system accurately reflects current reality, while in other cases it may be desirable to consider how we might help society reach a more equitable state via product intervention.”

Finally, this clip also contains a hidden-camera recording of a Google staffer named Jen Gennai who is identified in the clip below as the Head of Responsible Innovation at the company. She describes Google’s efforts to promote fairness despite the fact that not everyone agrees with what that should look like. “People who voted for the current president do not agree with our definition of fairness,” Gennai said. So there seems to be an awareness that many of these moves are partisan but that’s apparently fine with Google.

Here’s the clip which is being hosted on Google-owned YouTube:

https://www.youtube.com/watch?v=re9Xp6cdkro

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Ed Morrissey 12:40 PM | December 16, 2024
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