America’s hatred is Trump’s oxygen. Unlike Obama, the man doesn’t drink or smoke, he just mainlines the world’s disapproval. He’s already proved the single biggest boon to publishing since Johannes Gutenberg. Anti-Trump tell-alls have effectively become their own genre, with his own niece Mary’s hit-job selling 1.35 million copies in its first week. A memoir by Trump himself would hold the unusual position of being snapped up with equal alacrity by both fans and detractors.
The wokesters who represent a small percentage of the country but make eccentric campus-style demands to shun people they find disagreeable increasingly drive decision-making among corporate executives. But that merely creates big opportunities for new competitors who are OK with making money off the nearly 74 million Americans who voted for Trump. Just as Fox News Channel became by far the most popular cable-news outfit by breaking out beyond the liberal bubble, today new free-speech app Parler is growing rapidly as a competitor to Twitter. Business news reporter Maria Bartiromo recently switched to the new platform, and brought one million followers with her. Joe Rogan, the podcaster who endorsed Bernie Sanders but welcomes a far broader range of voices to his show than network-TV chat show hosts, today enjoys much more influence than Jay Leno or David Letterman ever did, and was rewarded for his free-range conversations with a $100 million Spotify deal.