There is an inherent tension in an anti-abortion-rights project designed to rally social services for women, no matter how ostensibly apolitical it may be. Over the past two decades, the anti-abortion-rights movement has aligned itself almost exclusively with the GOP, which generally favors cutting government funding for housing, food stamps, and other programs that support poor women and children. No group has solidified this partisan alignment more than the SBA List, which pours money and manpower into supporting Republicans in competitive races. As Democrats more aggressively pursue the expansion of abortion rights, the SBA List sees the Republican Party as its only viable ally, at least at the national level.

Bachelder envisions a future stage of the PLAN project in which policy makers would do a version of the “gap-planning analysis” that businesses use to anticipate what customers—in this case, pregnant women—might need. But getting there, to a place where most anti-abortion-rights legislators would also champion the expansion of social services, would require a massive political realignment. Although a post-Roe world has seemed more possible than ever lately, it’s also a ways off.