Before the midterms, Trump’s favorability rating was statistically indistinguishable from Pence’s, and only Palin was rated less favorably. Following impeachment, Trump was even lower relative to the other Republicans we asked about. Not only is he the least popular president to run for reelection since Gerald Ford according to polls asking the standard presidential approval question, but in our measure, he is now also rated less favorably than his vice president. He’s also essentially tied with Palin for the least favorable Republican on our list, which is notable because when respondents are asked the traditional favorability question, Palin’s numbers are even lower than Trump’s — in 2016, an ABC News-Washington Post poll found that just 30 percent of the public had a favorable impression of the former governor.
In terms of how Trump’s support breaks down along party lines, we also broke out our favorability rankings by Democrats, Republicans and independents.1 There we saw some pretty stark divisions, like the ones you see in the standard presidential approval question. For instance, Democrats, not surprisingly, ranked Trump last and ranked McCain the highest. Likewise, Republicans ranked Trump highly, behind only Reagan in our December poll. But among independents, Trump’s position was perhaps more telling. This group, which is typically viewed as potential swing voters, ranked Trump at the bottom of the list — statistically tied with both Palin and Pence.