Some NRA board members have publicly raised questions about whether the NRA should cut back spending on Ackerman McQueen’s NRATV platform, concerned that much of its content reflects conservative political views not directly related to the group’s core Second Amendment message.
The NRA said in the lawsuit it had sought information on how well NRATV was faring, but claimed Ackerman McQueen refused to provide the NRA with certain requested data in writing, such as unique visitors, “that enable the NRA [to] analyze the return on its investment in NRATV.”
The Ackerman McQueen spokeswoman said, “The NRA has had consistent access to any document regarding NRATV analytics.”
