Beto is missing one important thing, though: an actual reason to run.
O’Rourke would enter the race as a man without a clear political ideology, a signature legislative achievement, a major policy issue, or a concrete agenda for the country. Those in the know tell the Atlantic that Beto is planning to run as a candidate “offering hope that America can be better than its current partisan and hate-filled politics, and that the country can come together,” but that—brace yourself—he hasn’t yet “landed on how he’ll propose to actually make that happen.” That’s more of the same empty words Beto’s been offering in public since his loss to Cruz. “I don’t know where I am on a [political] spectrum, and I almost could care less,” he said at a recent stop in Wisconsin. “I just want to get to better things for this country.”
“Beto 2020: Better Things” would not be the worst campaign slogan I’ve ever heard, but it’s nowhere near a fully formed vision of why O’Rourke thinks he should be president, or why Democrats of any stripe should want him to be. It’s possible that he’d be able to ride to the nomination on the force of his personality alone—it’s gotten him this far—but that would be a particular shame considering he’ll face one of the deepest and most diverse primary fields. If Democrats are in the market for soaring rhetoric about bridging the partisan divide, they can get that from Joe Biden, Cory Booker, or Amy Klobuchar—all of whom can offer their own specific cases for what that bipartisanship can produce, unlike O’Rourke.