President Donald Trump’s political team and top Republican officials have reached a landmark agreement to reshape the party’s fundraising apparatus and close the financial gap that devastated them in the midterms.
With the deal, Republicans hope to create a rival to ActBlue, the Democratic online fundraising behemoth that plowed over $700 million in small-dollar donations into Democratic coffers in the 2018 campaign.
Republicans have had no comparable centralized platform to cultivate small dollars. Since the election, officials including White House senior adviser Jared Kushner, Senate Majority Leader Mitch McConnell, House Minority Leader Kevin McCarthy, and Republican National Committee Chairwoman Ronna McDaniel have privately insisted the party needed to come up with an answer.
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