The president’s disappearance from the pages of Pecker’s famous, Trump-endorsing supermarket tabloid was no coincidence. It also further demonstrates how so much of what President Trump touches, including the tabloids that relish the drama he produces, seems to suffer under the weight of scandals.

According to multiple sources familiar with the situation, Pecker and the Enquirer’s top brass made a conscious decision to pull back on their pro-Trump coverage, just as Pecker’s media empire found itself increasingly embroiled in Trumpworld’s legal and public-relations woes…

But the dialing-back of Trump content may have come with a cost. The National Enquirer’s circulation numbers declined in the first half of the year, according to industry metrics compiled by the Alliance for Audited Media. The tabloid lost about 4,700 paid subscriptions from January through June, about six percent of its total at the beginning of the year.