Pay or leave? Alpha surveyed 1163 Facebook users. In other results, respondents overwhelmingly said that they’d leave the service if the company began to charge $1 per month for key features like private messaging, seeing/registering for events, and seeing/registering for groups.

One-on-one messaging: 84% would probably leave Facebook, 16% would pay.

Events: 87% would probably leave Facebook, 13% would pay.

Groups: 84% would probably leave Facebook, 16% would pay.