The most frustrating aspect of dealing with Facebook is its infuriating inconsistency. The platform’s terms of service are a sledgehammer when it needs it, but company executives apply them sparingly and without any clear consistency. Only when Facebook is confronted with the possibility of public scrutiny and bad coverage will it take action to do the right thing.

Facebook knew about the hundreds of apps that were extracting massive amounts of social graph data about its users dating back to its earliest days. Now, faced with a whistleblower, media exposés and a parliamentary inquiry, Facebook is only now taking action against a single entity for an incident that occurred years ago.

There’s a constant thread, too, throughout all of Facebook’s scandals, including the mishandling of the Russian interference in the 2016 election: It is an appallingly terrible corporate citizen.