If we’re talking about cold calculations, Breitbart’s strategy made some sense. But it was just that — a strategy. Marlow’s interview with Darcy is one of the clearest indications that Breitbart, at its core, is more of an advocacy organization than a news outlet.
The site’s coverage of Moore was not about evaluating his actions or fitness for office but about helping Trump. The goal was to keep the bar for elected officials’ conduct low enough for Trump to clear. Breitbart also positioned itself to defend the president against the “past or future accusations” Marlow referenced; after all, it would appear hypocritical to stand by Trump after abandoning Moore.