“Jimmy Kimmel is a Cry-Baby,” reads the text above an image of Kimmel, greasy hair slicked back, clad in a leather jacket. Sabo posted about a dozen of the posters in tough-to-reach places near Kimmel’s home in Hollywood and near the famed Chateau Marmont Hotel. Others were displayed near the Jimmy Kimmel Live! studio on Hollywood Boulevard.

Other posters show Kimmel wiping a tear from his face and advertise a faux show called The Jimmy Kimmel Estrogen Hour, which Sabo says he created as an homage, sort of, to the days when Kimmel co-hosted The Man Show with Adam Carolla.

The artwork showed up early Thursday morning largely on bus-stop benches, as would ads for a real TV show. Kimmel did not respond to The Hollywood Reporter’s request for comment.