On top of which, it was Colbert, years ago, who coined the term “truthiness,” pointedly exposing — and skewering — politicians’ self-servingly cavalier relationship with reality.
Truthiness was a pale, wan forebear of Trump’s pathology, distilled in Spicer’s inauguration boast. But at the Emmys, Colbert abetted Spicer’s image overhaul and probably upped Spicer’s speaking fees by letting him demonstrate what a self-effacing sport he could be. The moment went viral, and I suppose that’s the point. You grab the eyeballs however you can. Trump taught America that, too.