‘Enter a secret Pangea-like world,’ its website promises, ‘free from phones, electric lights and even clothing (optional) and revisit the beginning where everything was fresh, free and unadulterated from the trappings of modern life.’

The Bunyadi – named after a Hindi term for ‘base’ or ‘natural’ – will have a naked and non-naked section, along with a changing room to cater for the former.

There will also be food, you’d hope, though it’s not immediately clear what will be served.