The bottom line is American Sniper did so well at the box office because the film appeals not just to New York, L.A., and San Francisco, but also to the middle of America—especially cities near major military bases.
The age of the audience skewed much younger than most R-rated films, suggesting that active-duty members of the military and recent vets made up a large portion of the audience.
Hollywood ignores the middle of our country. So much audience out there just WAITING to give their money to these arrogant studios. If only they had the wisdom to hire more writers, producers, and directors who spoke to this audience. It makes you wonder … why don’t they?
We keep hearing that all Hollywood cares about is money … well, if that’s the case, then why don’t they capture the money from this audience by creating more content that appeals to them?