The spending goal, shared with donors at a Monday morning session at the Rancho Mirage Ritz Carlton, reflects the sweeping ambition of a private conservative political network that in many ways has eclipsed the power of the official Republican Party.

The $889 million spending goal dwarfs the $404 million the Republican National Committee spent during the 2012 election and the $188 million it dropped during last year’s midterm campaign.

While the RNC’s spending was supplemented by congressional campaign arms, part of the potency of the Koch operation is that it doesn’t have to spread its cash across the entire GOP political landscape.

Rather, it’s able to pick its spots, funding initiatives targeting specific slices of the electorate – such as Hispanic voters, veterans or millennials – or specific issues that jibe with the libertarian-inflected conservatism of the billionaire industrialist brothers Charles and David Koch.