Stelter's Book on Fox Flops in First Week

In the weeks leading up to Thanksgiving weekend, former CNN anchor and media reporter Brian Stelter was nearly ubiquitous in the political media world, promoting his new book Network of Lies on various outlets and even hosting a tony and star-studded book party at the legendary Michael’s in New York.

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Unfortunately for Stelter and his publisher, Simon & Schuster, the promotion and strong reviews have not yet turned into book sales: less than 4,000 copies were sold in its first week. …

Mediaite has learned that Stelter’s latest will not make the New York Times bestseller list. As of publishing, it is currently ranked 6,638th on Amazon’s Best Sellers list, despite his numerous appearances on cable news and several podcasts, including Mediaite.

[That’s pretty surprising, given the prominence that Stelter has in the mainstream media and the promotion given the book. Colby notes that Michael Wolff’s recent book on Fox also flopped in its first week, so it may just be that the market is saturated on Fox-related books. But both Stelter and Wolff have credibility issues, which may be the real problem for both books. Wolff’s issues are worse, especially in the MSM, and I would have guessed that Stelter would have done far better for his book. — Ed]

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