Dear GOP (and Dems): Rebranding unpopular positions will not make them popular

Nevertheless, Republicans find themselves in a bit of a pickle. A majority of Americans are pro-choice, and that majority is, for the first time in 50 years, more motivated on this issue than the pro-life minority. So, what to do?

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The answer is obvious: engage in the mature but painful work of accepting that your own positions are out of sync with the country and moving them ever so slightly to meet the voters where they are.

HAhahahaah. Just kidding. …

Democrats love nothing more than this nonsense. If only we call global warming climate change! If only we call gun control gun safety! If only we call natural gas fossil fuels!

[Ben and I don’t agree on abortion, obviously, or on some other issues, but he’s smart and he’s right in this case. Finding a new name for a policy won’t work; either you have to come up with a convincing argument that will convert opponents, or — and this is where we’re at on a saturated flashpoint like abortion — you have to beat your opposition to the center. There is a middle ground to be had in which we can limit abortions even further in a sustainable framework, while continuing to convert people even more on the abortion issue for a long-term strategy to make abortion unthinkable. I’ll have a link to an essay from the executive director of the National Right to Life Committee for a different — but not conflicting — argument. — Ed]

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