Here's a business plan for Bud Light

I have a simpler plan. Instead of 400-plus layoffs, try one layoff first, the CEO of the company. He’s in charge of reputational management and has repeatedly blown opportunities to simply apologize to customers and to investors.

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If that doesn’t work, then investors need to start voting members off the board. A mistake this big requires the king’s head to roll, not the sacrifice of some mid-level pawns.

[Amen, brother. Perhaps InBev-Anheuser might consider selling off the A-B unit to American buyers. That might help get their focus better tuned to their American consumers than their current Belgian owners have done lately. — Ed]

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