It’s just one beer can, the media whines. If it is so unimportant, why did the left rally behind it? Conservatives won this round. They will win more because this boycott showed them how to win.
First, the reason for the boycott resonated. Americans are fed up with the LGBT Mafia in general for pushing people around. Americans are really fed up with guys like failed male swimmer William Thomas calling himself Lia and ruining a women’s sport.
NPR reported, “An NPR/Ipsos poll shows that nearly two-thirds of Americans (63%) are opposed to allowing transgender women and girls to compete on teams that align with their gender identity, while 24% overall support that.”
People know gender is not biological; it is grammatical. No amount of media propaganda will change that because the media has worn out its welcome.
[I might have more to say on that later, but I’m not as sanguine that the Bud Light situation is replicable. Conservatives rightly resist the urge to live politicized lives in most cases, and only when the You Will Be Made to Care lecturing is all but unavoidable do we put that reservation aside. I don’t see much impact on Nike for their Mulvaney endorsement deal (which was more explicit and substantial than Bud Light’s) or expect much from Adidas’ decision to hire a man to model its women’s swimwear line. Bud Light’s mistake was in having its exec publicly berate people for liking its previous “fratty humor” campaigns and selling swill that is all but indistinguishable from a number of competitors. — Ed]
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