Wave of social media ads may signal a potential DeSantis White House run

A Reuters analysis of DeSantis’ social media ads shows he has dramatically expanded his out-of-state ads in recent months, an indicator, say some political analysts, that he may be laying the groundwork for a national campaign.

In the first three months of this year, political ads sent through DeSantis’ Facebook and Instagram pages were overwhelmingly concentrated in Florida, as one would expect from a man running for office in the state.

But by the April-June period, they were spread roughly evenly between Florida and the rest of the country, according to a Reuters analysis of regional spending data for social media ads compiled by New York University’s Cybersecurity for Democracy project.

DeSantis’ increase in out-of-state ads suggests a move toward building a nationwide network of supporters, said three Republican strategists, including Ron Bonjean, who was an adviser to former president Trump’s 2016 presidential transition team.