Biden’s "MAGA Republicans" is a meh-ga slogan

The underlying political logic behind attacking “MAGA Republicans” is sound. Large chunks of the GOP are ensnared in a Trumpian cabal that is about a cult of personality rather than policy issues.

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It may have taken the Biden team six months (and probably dozens of meetings) to realize that the 2022 election is, in effect, a referendum on the future of democracy rather than a routine fight over diverging economic policies.

But trying to use the Trump slogan “Make America Great Again” as a Biden boomerang is too clever by half. It’s like getting caught up with the alliteration in the ungainly “Build Back Better.”

Democrats are ensnared in the campaign consultant trap. The president’s party is animated by the belief that some political phrasemaker will invent the magic five or six words that will transform the 2022 election.

Sorry, politics doesn’t work like that anymore, if it ever did.

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