How to fix the Democratic brand

These progressive activists’ attitude toward their own country departs greatly from not just that of average Americans but from pretty much any other group you might care to name, including average nonwhite Americans. Black, Hispanic and Asian Americans, in fact, are highly likely to be proud to be Americans and highly likely to say they would still choose to live in America if they could choose to live anywhere in the world. In contrast, progressive activists are loathe to express these sentiments For example, just 34 percent of progressive activists say they are “proud to be American” compared to 62 percent of Asians, 70 percent of blacks, and 76 percent of Hispanics.

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This is a big, big problem. One of the only effective ways—and possibly the most effective way—to mobilize Americans behind big projects is to appeal to patriotism, to Americans as part of a nation. Indeed much of what America accomplished in the 20th century was under the banner of liberal nationalism. Yet many in the Democratic party blanche at any hint of nationalism—one reason so many are leery of patriotism—because of its association with darker impulses and political trends. Yet as John Judis has pointed out, nationalism has its positive side as well in that it allows citizens to identify on a collective level and support projects that serve the common good rather than their immediate interests.

Given all that Democrats hope to accomplish, it makes absolutely no sense not to appeal to Americans’ patriotism and love of country. That too has to be part of Democrats’ rebranding. They must insist that their party is a patriotic party that believes Americans as a nation can accomplish great things. And they should not shrink from emphasizing the competitive aspect of patriotism. America is indeed in a competition with other nations like China and it is not xenophobic to say that America is a great nation that can win that competition.

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