Sales to women and people of color rose in 2020. Firearms industry data shows sales jumping 50 percent among Black customers, 47 percent among Hispanics and 43 percent among Asian Americans, though gun ownership remains proportionately lower among those groups compared with Whites. “Typically, my customers were always White men and White women concerned about who was president and what restrictions were coming,” said Michael Cargill, owner of Central Texas Gun Works in Austin. “Then last summer, you had the protests and downtown was basically boarded up. Law enforcement all went downtown. Right away, we had lines out the door every day.” “It didn’t matter if you were Democrat or Republican, White or Black,” said Cargill, who is Black. “One side said, ‘Trump’s going to be reelected and it’s going to get violent,’ and the other said, ‘Biden’s going to win and he’s going to come after the guns.’ My instructors and I became like gun therapists for people who never had guns before or really didn’t like guns. One lady came in here in tears, with her teenagers, and she said, ‘This goes against everything I believe in, but I need my family to learn how to protect themselves.’” The new gun buyers included many women who felt vulnerable to a wave of violent crime.