As the story goes, a Native Hawaiian man came as a Gold Rush pioneer to a mountainous swath of Sierra County to strike it rich. His name was given to a ravine, a stream and a street off scenic Highway 49, three miles east of Downieville, Calif. That’s how Jim Crow Canyon, Jim Crow Creek and Jim Crow Road came to be. Generations later, people who own property along the less-than-a-mile-long road, including a small mountain resort, say that Jim Crow has got to go... “All four property owners have had uncomfortable discussions about the name. Even if it’s a UPS driver delivering something or some public agency that you call and they ask you what your address is and you go ... ‘Jim Crow Road.’ There’s a little twinge when you’re saying it,” said Jim Steinbarth, who has owned property on the road for more than 20 years.