Why boycott them? Because their leaders assume that most of their customers are compliant saps. Mr. Manfred knows that he can get away with smearing half a Southern state as racist (still), because fans everywhere will yet again choke down the political and personal insult and trudge forward to watch the “home team” play. So they win and you lose in the large-stakes political game being played daily by progressives across America. It’s worth considering why so many corporate and institutional leaders have rolled over for any wild charge the left lobs at its enemies. There are two reasons—one commercial, the other historically deeper and more important. Most of commercial life today revolves around one idea—promoting a company’s “brand.” No dopes, the left saw that if they could generate 500 hostile social-media posts against a corporate brand over some made-up woke offense, the CEO, having bet his career with millions in marketing costs, will think his brand is about to be destroyed by groupthink millennials who all at once will stop drinking Coke or refuse to stream baseball on MLB.TV.