Rise of the Barstool conservatives

What Trump recognized was that there are millions of Americans who do not oppose or even care about abortion or same-sex marriage, much less stem-cell research or any of the other causes that had animated traditional social conservatives. Instead he correctly intuited that the new culture war would be fought over very different (and more nebulous) issues: vague concerns about political correctness and “SJWs,” opposition to the popularization of so-called critical race theory, sentimentality about the American flag and the military, the rights of male undergraduates to engage in fornication while intoxicated without fear of the Title IX mafia. Whatever their opinions might have been 20 years ago, in 2021 these are people who, with varying degrees of enthusiasm, accept pornography, homosexuality, drug use, legalized gambling, and whatever GamerGate was about. On economic questions their views are a curious and at times incoherent mixture of standard libertarian talking points and pseudo-populism, embracing lower taxes on the one hand and stimulus checks and stricter regulation of social media platforms on the other.

I have come to think of the people who answer to the above description as “Barstool conservatives,” in reference to the popular sports website, especially its founder and CEO, Dave Portnoy. For many years the political significance of Barstool was implicit at best, reflected mainly in its conflicts with Deadspin and other members of the tacitly liberal sports journalism establishment.

But in the last year, as Portnoy emerged as one of America’s most visible critics of the lockdown policies instituted by virtually every state governor, it became clear to me that more so than anyone else he embodied the world view of millions of Americans, who share his disdain for the language of liberal improvement, the hectoring, schoolmarmish attitude of Democratic politicians and their allies in the media, and, above all, the elevation of risk-aversion to the level of a first-order principle by our professional classes.